LaVallée – Signage

From an image of Jodie Stella used as the event official visual, I designed a signage inspired by the main elements of this picture. While the main purpose of this signage was to help visitors find their way through the site, it was also appearing in unusual spots and not always indicating a relevant location.

This setting created a link between a pragmatic direction indicator and an art installation.

Date
September 2017
For
LaVallée
Type
Artwork & Signage